About Us

Welcome to our corner of the hockey world! Here, we celebrate not just the game we love, but the voice that has narrated our shared triumphs and heartaches for 40 incredible years: Sam Rosen. As we approach his final season as the beloved announcer for the New York Rangers, we reflect on the magic he has brought to our lives and the moments that have defined a generation of fans.

I still remember the thrill of watching the Rangers lift the Stanley Cup in 1994. As a kid, I was glued to the screen, heart pounding, when Sam’s iconic voice rang out, “This will last a lifetime.” Those words were more than just a call—they were a promise of the unforgettable memories we were creating. Sam has not only been the soundtrack to our games; he’s been a cherished part of our journey as fans, echoing our hopes, dreams, and ultimate joy.

With his imminent retirement, we’re on a mission to honor Sam and the legacy he leaves behind. Our apparel, mugs, and stickers capture the spirit of this momentous occasion, each piece designed to celebrate Sam’s profound impact on the Rangers and their fans. Whether you’re wearing a shirt that says “Win it For Sam” or sipping your morning coffee from a mug emblazoned with his signature call, you’ll carry a piece of Rangers history with you.

As we gear up for this final season, we challenge the New York Rangers: Win it For Sam! Let’s rally together to send him off in style, celebrating not just a storied career but the dreams that have come true on the ice. Join us in this heartfelt tribute as we honor a man who has made the game we love even more special.

Together, let’s make this season unforgettable. Here’s to Sam Rosen—thank you for being our voice, our cheerleader, and an indelible part of our Rangers family!